Another initiative for tobacco control, Tobacco Advertising, Promotion and Sponsorship (TAPS) monitoring, has been launched by The Network for Consumer Protection to monitor advertising and promotional activities and patronization of different campaigns under the guise of corporate social responsibility by tobacco companies. The Network Executive Coordinator Nadeem Iqbal, while highlighting the significance of the initiative, said tobacco promotion and sponsorship was marginally an unattended subject by regulators in Pakistan. Monitoring of TAPS by The Network is funded by Bloomberg Global Initiative to Reduce Tobacco Use, implemented by the Campaign for Tobacco Free Kids (TFK) and International Union against Tuberculosis and Lung Diseases (The Union).

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On 14 March 2014, the National Assembly of Senegal adopted a law “on the manufacturing, packaging and labelling, sale and use of tobacco”.

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